2019 傳播科技系列講座：12/4（三）Designing Technologies to Support Positive Behavior Change
講者：Gary Hsieh 華盛頓大學人本設計與工程學系副教授
講者簡介：
Gary Hsieh現為華盛頓大學人本設計與工程學系副教授。研究興趣為人機互動、社交運算、行為改變，其研究團隊奠基於心理學、傳播學和經濟學等基礎上，專注於理解、設計和開法鼓勵人們透過交流、互動的技術來改善自我和福利政策。
講座簡介：
In the past, understanding users in the field of human-computer interaction (HCI) focused on cognition (how we think), so that technologies could be designed with appropriate metaphors and affordances to maximize usability. However, more recently, it has become apparent that understanding motivations (why we do or do not perform certain actions) is also a critical part of understanding users. With this knowledge, we can design technologies to increase and improve behaviors that benefit users and society.
In this talk, I will present a number of projects my research team and I have worked on to understand, design and build technologies to support behavior change. This includes our research on motivators to encourage online participation, crowdsourcing for behavior change planning, conversational agents for reflection, and behavior change design sprint for theory-driven design.
地點：國立交通大學 客家文化學院 HK206教室
時間：2019年12月4日（三）12:10 - 13:20
報名時間：即日起至2019年12月3日 00:00。
備註：本次講座備有會議餐盒，懇請您於報名時填寫用餐需求。
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主辦單位：國立交通大學傳播與科技學系、傳播與認知實驗室
聯絡人：陳靜君
E-mail: ilovejinbo@gmail.com
電話: 03-571-2121 分機58693
