主題： 媒體多工無所不在：增進還是減損幸福感？
Pervasiveness of Media Multitasking and Effects on Well-Being
講者：Prabu David（美國密西根州立大學傳播藝術與科學學院院長）
地點：客家文化學院 HK115
時間：12/4（週五）12:10-13:20
內容簡介： With rapid advances in communication technologies, media multitasking has become a routine activity. In this talk, I will begin with a descriptive account of the pervasiveness of media multitasking among college-age students in the United States. Then using survey data and path models, I will discuss potential benefits and harms of pervasive multitasking on well-being, specifically from problematic use of mobile phones. Finally, I will offer a model of Motivated Threaded Cognition that accounts for media multitasking and a preliminary test of this model using eye-tracking data.
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